CHALLENGES

To introduce to the flower market as Malaysia 1st flower marketplace where people can purchase a variety of latest trendy flower bouquets for various occasions from birthdays to graduations from different top florists. TheFloristMarket provides upcoming and growing florists a space to expose their brands and build their profile.

SOLUTIONS

We established their social media presence by regularly posting trendy lifestyle photos featuring flower bouquets. To gain more followers within the Malaysian florist community, we included hashtags relevant to flower bouquets such as #floristkl and #malaysiaflorist and made use of Instagram features including creating IG story highlights featuring different categories (eg: New Arrivals, Weddings etc.) and uploading flower bouquets on IG stories daily.

SOCIAL MEDIA

RESULTS

i) 100 new user sign up on website monthly
ii) IG followers growth 585.6% within 6 months

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